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Offline Conversion Tracking

There are currently a variety of solutions for tracking how your online marketing campaigns are converting into online sales, but what happens if your conversion event happens offline? Recent estimates indicate that up to 50% of conversion events happen via the phone. If someone browses and shops on your website, but converts through a phone call, you lose all of the sophisticated funnel information available from an online sale. Mongoose Metrics provides our clients with the missing piece of the puzzle to furnish a holistic view of total conversions.

Through our patent pending technology, we enable you to merge rich and detailed web analytics data about how potential purchasers are driven to your site via a phone event. Additionally, we provide post-call ROI information and full ROI analysis through CRM integration or direct IVR input from sales agents.

Our goal is to allow clients to map data regarding their offline conversions into the existing reports clients use for online conversions. To do this, we integrate into many of the leading web analytics platforms like Omniture SiteCatalyst, WebTrends, and Google Analytics. Additionally, we provide our own reporting and exporting API interface to show you the behavior funnel as users browse, shop, and trigger an offline conversion. We have found that nearly all of our customers are misallocating marketing dollars by undervaluing mediums that drive phone conversions.

Contact us now to learn how Mongoose Metrics' products can complete your conversion picture and help you generate better measurable returns on your marketing spend.

 
Get More Information

Mongoose Metrics offers simple to use enterprise class phone call tracking services for both online and offline marketers. We want to understand your needs. Please complete the form below and a Mongoose Metrics representative will contact you shortly. You can also contact us directly at 877-784-0496

Take Action
Schedule Meeting
We ask lots of questions! Schedule a call with Mongoose Metrics. We'll learn about your campaign needs and uncover the right phone call tracking products that will bring you closer to your goals.
  
Implementation Questions?
The Mongoose Metrics team is staffed with three Google Adwords Qualified Individuals. We understand online marketing, paid search, and how to integrate phone call tracking solutions with our online campaigns.
  
Call Us
Call us at 800.293.1174 to discuss your phone conversion tracking needs.