Today we launched a robust feature to our suite of call tracking products to help marketers understand how to more economically determine if phone calls convert into sales. The patent-pending speech recognition solution is called Conversation Conversion Dynamics (CCD).
CCD helps clients accurately determine conversion events and provides actionable, real-time and quantifieable data to marketers about the effectiveness of their phone conversions.
From the moment a stakeholder begins searching for you with an online search engine, social media network or traditional advertisement to the minute they hang up the phone following a conversation with your customer service representatives, Mongoose Metrics’ CCD solution records every move to reveal patterns of actions and behaviors.
Our easy-to-understand, real-time reporting immediately illuminates target areas for change and process improvement online and over the phone.
CCD is an overlay technology which works in tandem with your existing call tracking software, bid management purveyor, web analytics vendor and CRM provider.
