For example, if a search marketer bids on the term ‘blue tractors’ with phrase or broad match, the ad will appear for search queries such as ‘fast blue tractors’ or ‘cheap used blue tractors’. While this is good for advertisers, they do not know the exact search query entered into the original search. With the new raw search query feature, clients are able to see both the bid term - ‘blue tractors’ and the search query - ‘cheap used blue tractors’.

This is yet another Mongoose Metrics feature that helps our clients gain a deeper understanding of what keywords drive phone calls to their business.

Feel free to contact us if you would like more information about our solutions.

Mongoose Metrics offers simple to use enterprise class phone call tracking services for both online and offline marketers. We want to understand your needs. Please complete the form below and a Mongoose Metrics representative will contact you shortly. You can also contact us directly at 877-784-0496