AccuTrack 1:1 is a call tracking solution that allows marketers to understand and maximize the effectiveness of their marketing campaigns. AccuTrack 1:1 is robust in its capabilities, yet easy to implement. By assigning call tracking phone numbers to individual marketing campaigns such as PPC ads, landing pages, TV ads or whatever marketing channel is used, marketers understand which marketing efforts drive the most phone call conversions. Overtime, marketers build a holistic view of what tactics drive results. This leads to highly optimized campaigns and a better ROI for marketing spend.
AccuTrack 1:1 customers gain critical insights into their campaigns through the rich call metrics provided by our call tracking solutions. Reports include source of the associated marketing activity, caller ID, call length, time, geo-location and a full recording of each call. Beyond the call metrics available, we offer industry leading solutions that enable easy manipulation and consumption of our data.
A core feature of AccuTrack 1:1 is its post-back ability. After a tracking call has taken place, metrics from the call can be easily integrated into other platforms, such as Google Analytics, or any other custom or third party system that can accept data through an HTTP ping. For enterprise campaigns, call metrics can be passed through our robust API.
AccuTrack 1:1 is the unrivaled call tracking industry solution relied upon by today’s marketers for tracking, marketing optimization and insights into their complex marketing campaigns.